Digital Work

Style Mobility

Design and build of E-commerce platform for a young business in Great Yarmouth specialising in mobility equipment. The project involved: branding, copy writing, competitor research, product photography, user/customer journey planning, google business and google ads setup, full SEO and site verification and indexing with Google and Bing. The Woocommerce store set up including Paypal payment option.

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ProTile UK

Design and build of a website for a tiler tradesman in Suffolk who now is in the process of building a new team and expanding the trade.  The project involved: branding, copywriting, competitor research, user/customer journey planning, google business and google ads setup, full SEO and site verification and indexing with Google and Bing. The photo gallery allows the owner update latest projects photos.

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Cotswold UPVC

Design and build of a website for a family run business specialising in UPVC window installation and home improvements.  The project involved: rebranding, copywriting, competitor research, user/customer journey planning, google business and google ads setup, full SEO and site verification and indexing with Google and Bing with outgoing links to the CheckaTrade site.
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SEO and Content Creation Project

I was tasked with creating new website content, both written and visual, for a business that provides energy improvement solutions under the government green schemes funding.
The project involved extensive competitor and client research to position the brand and content. Content creation involved extensive keyword research and setting the right keywords for on-page SEO tag and headline hierarchy within the structured content. The goal was to achieve key Google rankings by creating relevant, easy-to-read, and useful content with internal and external links complemented by eye-catching imagery to match existing branding to achieve excellent UX. To boost the rankings and lead generation, I also set up a Google PPC RSA ad with a £220 daily budget and a unique form lead generation landing page.

A Suite of Fraud Awareness Videos

I was responsible for creating five educational videos for banking customers to prevent and raise awareness of the most common type of financial fraud. This process involved writing scripts based on internal documentation and reports, producing storyboards for corporate approval and finally creating animations.